Chicago Blackhawks Rebrand

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New logo

The Blackhawks are well over due for a new logo, not just an updated one. We live in a time where their logo can be seen as offensive and they should take a new look at the team. The don’t need to change the name, just the look and the meaning behind it.

old logo

New logo

uniforms

A new logo means new threads. Keeping with the color scheme, a new alternate jersey is added for big time home games. 

Merchandise

What a better way to represent your favorite team that with some merchandise. With this new look to this team, everyone wants to show their support.

Photo retouches