Branding & Website
The St. Cloud Rox are very community-oriented. Back in 2019, they started a foundation called the Rox Project S.A.V.E. Foundation. Fast forward to 2023 and they wanted to rebrand to sound more community-oriented, which was the original plan in 2019.
Since 2019, the foundation has raised nearly $500,000. They have given out $73,000 in student scholarships to high school seniors, raised $187,062 for their sporting clays events, and $41,615 with their mini golf fundraiser.
Website
One of the main goals for this new website was to have it not only visually appealing, but also mobile optimized as we will be having students go to that site to apply for student scholarships, sign up for events, and donate to the foundation.
Digital moving forward with the foundation was the goal. Students used to have to download the application, print it off, fill it out, and mail it in. Now that they can apply on the website, we say an increase in applications by nearly 58%. Companies can now also sign up their teams for our mini golf event and sporting clays shootout.
Jim Loria
Former Administrator